How LUSSO Compares
Unlimited access. Unprecedented availability. Unmatched service. These are just a few of the things that set The LUSSO Collection apart from other destination clubs.
We approach the market differently - we are the best of the "boutique clubs" and offer a very different experience for our Members from the mega-clubs. A "boutique" is a conscious decision to build something unique and special and that our size is intentional.
The fact is that, as in many product segments, there is a place for players of all sizes - whether it is cars, hotel chains, fast food restaurants, etc. Bigger, or for that matter, smaller is not by definition better - it is just different. We would never pretend otherwise. The mega-clubs and boutiques both have a place in the market and for us - it's all about helping potential Members determine what's right for them.


